If you try one key in a lock and it doesn't open the door, you wouldn't just turn the key harder, would you?
You'd try another key.
People often just keep doing the same thing over and over, except harder, louder, and meaner and hoped to get a better result.
It has been said that doing the same thing but expecting a different result is a form of insanity.
A better strategy is to try another key, and another…. until you find the one that unlocks the door.
Change the plan as often as necessary but not the goal.
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